10 Comments

Reading this takes me back to my agency days just a small 18 yo figuring out how to survive in this world and sell marketing. It a fundamental read for anyone who is a first time market or entering into marketing

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Every exit is an entry somewhere else! Great story :)

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I remember talking to you the same time you took the decision of shutting down Felicity. You have very accurately described the difficulties faced by first time founders. I was amazed to read about your learnings throughout your journey.

Kunal shah's post it to the point. First time founders build themselves. Second time founders build empire's. I look forward to your next phase of life. Cheers!

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That’s a great thought, Yashodhan! Thanks for all your support!

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We lived and learnt a whole lot in the last few years and if nothing else, we're leaving with a basket full of crazy ideas waiting to be accomplished. Credit to you for having enough insight to see more clearly than most all the reasons why we didn't reach the places we wanted to. Also, we did succeed, even if it wasn't in the ways we set out to.

Felicity is and will always be my favourite dream to be a part of, thanks for placing your bets on me :)

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We did, we truly did!

Only you're capable of running around the streets looking for a tree branch for the shoot we had the next day; making deals with shady strangers.

The best part of it all - you always got things done and inspired me to do the same. Though, I never went looking for a branch in the dark!

Best bet I ever placed!

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Writtem beautifully. This has been one instance where I read entire story in one go. You are such a talented writer and marketer, Anshul. Running a company is exhausting and can really take its toll if things don't fall in place. I can relate to that so thank you for putting things out there for us to read about. It will definitely help many in business to course correct themselves.

Also, your work screams the quality and that's the outcome of doing it from heart. Wish you the best for your next endeavours. 🥂

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Thanks a lot, Rahul! It truly means a lot coming from an accomplished founder like you. The intention behind this was to have something to look back and relive the journey I cherished so much. I am glad you can take something from this. :)

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This is overwhelming. As Entrepreneurs, we become too self-critical. It’s important to keep an eye on the goal but its even more important to look back to acknowledge how far you have come. Thank you so much Anshul for sharing a piece of your heart to the World. You are an incredibly curious, passionate and talented human. Keep up the good work.

Lots of love,

Deval

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You have no idea how much you inspired me along the way - even unknowingly. You still do. Things we once wanted to do should never be seen as regrets. I learned so much from Felicity that I'm sure this issue still isn't doing justice to, and that's the beauty of trying; you learn every step of the way.

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